Rebranding & Marketing Design
Fyuse is a spatial photography app which lets users capture and share interactive 3D images. By tilting or swiping one's smartphone, one can view such "Fyuses" from various angles — as if one was walking around an object or subject. Fyuse is also a social networking platform. Fyuses can be shared, commented on, liked and re-shared to one's followers.
The founders of the app hired me to rebrand the app and redefine their marketing visuals.
My role as a designer involved creating the new logo, redefining their color palette, building an icon library to be used in the app, and designing marketing materials, such as posters, displays, email eblasts and organizing events.